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Inviting filmmakers from across the US and Canada making stories that lead with multidimensional or unexpected Asian and Pacific Islander characters.
Crowdfund your project from June 2-July 2, 2025 to qualify! The Rally winners will be chosen from among the finalists, and will be eligible to receive: mentorships select Gold House and Seed&Spark mentors; membership in the Gold House Futures Network; an opportunity to pitch the Gold House Entertainment Fund; $10,000 in funding, and a spot at the Gold Pitch Event at Toronto International Film Festival (TIFF).
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About ⅔ of Asian representation in mainstream film & television are still "knowledge" or "martial arts" roles. To combat monolithic and stereotypical narratives, Seed&Spark is partnering with Gold House for its first AAPI Renaissance rally to drive awareness and funding for projects that lead with multidimensional or unexpected Asian and Pacific Islander characters. We're looking for novel, subversive, unique characters telling inspirational stories, cautionary tales, the weirdest mindf*cks, and everything in between.
Mentors
Anil Kurian
Vice President, Scripted Programming, Onyx Collective
Janina Gavankar
Actor, Writer, Producer
Jeff Yang
Writer
Daniel Scheinert
Director
Brian Nemes
Head of Film & Television Strategy, Gold House
Nikitha Menon
Hisako Films
New to crowdfunding rallies? Check out the FAQs.
How To Join
1. Launch Campaign
Start a project to launch your crowdfunding campaign for any style of motion picture (narrative or feature, any genre, any format) to advance your project to the next stage (pre-production through distribution), raising at least $2,500 on Seed&Spark. All campaigns will run from June 2 - July 2, 2025. Submissions are open now until May 20th, 2025 at midnight EST.
2. Build & Engage Your Audience
You must gather at least 350 followers to your Seed&Spark campaign by July 2nd, 2025. Followers include all contributors, but they also include anyone who clicks the "follow" button from your campaign page to receive email updates.
To stay qualified, filmmakers must post 2 project updates per week during your 30-day crowdfunding campaign; at least 1 project update during your campaign must contain video content original to the campaign.
3. Finalists & Winners
Finalists will be determined by projects that have successfully raised their crowdfunding goal and completed the audience outreach outlined above. On July 8, we will announce the finalists, who will have 12 days to prepare a project deck and 30 second pitch for Gold House to review. Winners will be announced July 29th, 2025.
Partners
Jeff Yang
Writer
FAQs
What types of projects are eligible for this Rally?
We are looking for filmmakers making original motion pictures at any stage from development to post-production, ready to build your audiences and advance your project to the next phase. Projects must lead with multidimensional or unexpected Asian and Pacific Islander characters. We're looking for novel, subversive, unique characters telling inspirational stories, cautionary tales, the weirdest mindf*cks, and everything in between.
When can I submit and launch my project on Seed&Spark?
You can submit your project now through May 20, 2025; eligible projects must launch on June 2 and crowdfund through July 2, 2025. Your "submission" date is the date you click "Submit for Approval" of your Seed&Spark campaign.
What happens after the crowdfunding ends?
All rally crowdfunding campaigns must end by July 2nd 2025 at 12:00PM PST. The projects that have successfully raised funds and gathered at least 350 followers will be selected as finalists and will be required to create a short (30-second or less) pitch video and project deck suitable to pitch to investors. This video will briefly explain any additional details about you, the team or your vision for the project, and will be posted to the campaign as an update no later than July 15th, 2025 at midnight (eastern US time) for continued qualification.
When will the finalists be announced?
The finalists will be announced and notified on July 8, 2025.
When will the winners be announced?
Winners will be announced on July 29, 2025.
What are the benefits for participants who do not move on to the finals or win?
All filmmakers who gather 500 or more followers are eligible for Filmmaker Rewards, worth over $9,000 in production, post and distribution technology and services, as well as festival fee waivers. They also become eligible for the additional funds and distribution from the Seed&Spark Patrons Circle. Lastly but most importantly, by raising funds and gathering an audience on Seed&Spark, participants take control of their creative future, creating a path to their own sustainable filmmaking career.