GoodWill

Austin, Texas | Film Short

Drama, Animation

Elena

1 Campaigns | Texas, United States

03 days :02 hrs :00 mins

Until Deadline

99 supporters | followers

Enter the amount you would like to pledge

$
%

$18,250

Goal: $19,999 for production

When worldly possessions become vessels for memories, a woman faces her fear of letting them go.

About The Project

  • The Story
  • Wishlist
  • Updates
  • The Team
  • Community

Mission Statement

To evoke reflection of ones past through a lens of gratitude and acceptance, while encouraging empathy for aging loved ones who are facing similar transitions from story. We are hopeful our film elicits empathy and opens the door for honest conversation about the complexities of aging.

The Story

GoodWill is a 12-minute dramatic short film about the fear of time and circumstance robbing us of precious memories.


GoodWill intertwines two timelines-

THE PRESENT, portrayed through live-action

and THE PAST, depicted in 2-D animation.


We hope this story will evoke reflection through a lens of gratitude and acceptance

while also encouraging empathy for aging loved ones who are facing

transitions similar to those Nan struggles with in the film. 

The story centers on Nan, a widowed woman in her mid-70s, who is faced with the daunting prospect of leaving her home of 47 years. Accompanied by her daughter Shelley and granddaughter Natalie, Nan struggles with the idea of moving to a Senior Living Community. The animated flashbacks—five in total—highlight seemingly insignificant objects from Nan’s past, such as a shirt, a pipe, and a pair of shoes, each symbolizing cherished memories and simpler times.


By combining live-action and animation, our goal is to explore themes of memory, change, and emotional attachment visually by recreating the past as Nan sees it--one that is both beautiful and idyllic, but ultimately confined to a world that can no longer exist outside of her memory. The film aims to be poignant reflection on the challenges of aging and the bittersweet process of letting go.

_________________________________________________________________________________

WHY IT'S IMPORTANT


REASON ONE:

We hope this story will elicits EMPATHY and open the door for an honest conversation about the COMPLEXITIES of aging.



ALSO...


LET'S HEAR IT FOR THE GIRLS!


GoodWill is a female led story with an all female lead cast, writer, director, producers, animator and production designer. We are proud to be telling a story fronted by two older women. We know that roles that require complex emotional depth are still exceedingly rare, particularly amongst women. We are thrilled to provide a chance for underrepresented women in film.

__________________________________________________________________________________________________________________________

HUMAN CONNECTION MATTERS

Our film explores to the complexities of human connections by showing that even the simplest objects can elicit deep bonds with those we love. Through the use of flashback animation, GoodWill creates visually what can often times be so hard to describe: the joyfulness, the sadness, the safety, and the pain of passing time and distant memories. As our culture continues to approach age as something to resist rather than accept.

_________________________________________________________________________________


I N S P I R A T I O N


Grace Laden Rogers, 1925-2022.


It's 2020, my grandmother, mentally sharp as a knife, has a body that is betraying her. It is time to move her into a smaller place. I am watching my her concern while my mother speaks to her about cleaning out her house. In this moment, I am overcome with an immense feeling of loss. Is it overwhelming empathy for a woman who was by my side every birthday as a child, was seated in the front row of my wedding when became a wife, and in the hospital room as I became a mother? Or perhaps is it hopelessness and anger as I'm unable to help one of the strongest women I've ever known as she is unfairly robbed of her agency by age and time.


I feel all of this so intensely, all at once, and know that it is a story I have to tell.

_________________________________________________________________________________

"I can't stop thinking about all my things. Shoes, photos, furniture...

I KNOW THEY'RE JUST THINGS! But they're Roger's things, too."



Sometimes the most powerful memories are connected to seemingly insignificant objects.


Wedding day shoes, the old stuffed bunny from childhood, or PawPaws blue shirt with the pearl snaps that always smelled of his pipe.


We clean out closets and homes eventually making a decision what should stay or go. Somehow minutes become hours as we sit among the memories and recollect precious memories of our life. We smile. Or maybe cry. They're significant for a reason, and this film explores the painful fear that letting go of things, means memories may fade.


GoodWill highlights the significance of the insignificant.





WHY ME?

FIRST BUT (HOPEFULLY) NOT LAST.


This is my first screenplay and directorial debut.


Stylistically, GoodWill will be extraordinarily creative as bring over 3 decades of in-depth experience as a professional artist in visual and performing mediums. My creative strengths as a future filmmaker are two-fold; I am able to understand color concept, shot design and creative ideas through my background as a performing arts administrator, scenic designer and professional studio artist. As a storyteller and film director, I understand empathy and the human experience through my work as a professional actor, coach, director, and Founding Artistic Director of a non-profit theater organization. 


_____________________________________________________________

THE CAST


___________________________________________________________

THE TONE

The tone of the film is floods of green and gold,

representing the lovely gardens and outdoor spaces where Nan has always found solace.


Camera angels, as shown above, are inspiration for deeply personal moments. Shooting more than 3/4 of our film outdoors is intentional. Not only does it highlight Nan's love of flowers and gardening, it also speaks to symbolism of seasons and the power of time.



GoodWill will bring 5 animated memories into the story,

blending seamlessly with the narrative film.


Savannah Floyd will use simple hand drawn images with floods of color to convey memories from Nan's past that are connected to items from her home. In the example above, we see little Natalie playing with the pearl snaps on her late PawPaw's shirt. Nan still has the shirt, and intends to keep it.


A final animated sequence encapsulates Nan’s journey towards self-acceptance and peace with the transition, while the tone, music, and animation subtly underscore her lingering sense of loneliness.

_________________________________________________________________________________

FILMS THAT INFLUENCE



LADY BIRD

Written and directed by Greta Gerwig (on of our favorites), this film is a lovely juxtaposition of a change. But instead of a teenager coming of age, we have an older woman coping with aging. We are also inspired by the ease of Gerwig’s dialogue blended with captivating color and tone which will be a major part of our film. 




LOVING VINCENT

Nan recalls special items and the memory attached to them, our vision is to have them appear almost impressionistic in style, resembling painters such as Mary Cassatt, Van Gogh and Monet. The movement, color and technique of Loving Vincent is a heavy influence on the style of GoodWill’s flashback scenes. 






STRECH GOALS

POST PRODUCTION

If we are greenlit and hit our goal here on Seed and Spark, we will continue to push the crowd funding to raise more funding for post-production.

This campaign goal will primarily will help us get the film through actual production. Any funding we receive beyond our goal will continue to help us with post production such as editing, music composition, animation, coloring and sound. Also, we will use funds to submit to festivals.


WHAT CAN YOU DO TO HELP?

If this story speaks to you, please consider donating.

In addition, we would be so appreciative if you can share with family and friends.


SOCIAL MEDIA- Follow and share!

Instagram at: goodwill_film

Facebook: GoodWill Short Film


We are constantly sharing information about the film and inspiring others to not only follow and support, but have conversations with their own grandparents or older loved ones about change, and what is important to them. Please share our Seed and Spark link along with your encouragement to support the film!


SEED AND SPARK LINK: https://seedandspark.com/fund/goodwill?token=6d1f24f5920b2039518f1504ed9ad7f27de484066840487986d7029ede75dd7a



Wishlist

Use the WishList to Pledge cash and Loan items - or - Make a pledge by selecting an Incentive directly.

Cash Pledge

Costs $0

Cast

Costs $1,785

We've got four amazingly talented professional actors, and this will cover their pay!

Crew

Costs $11,720

From our DP to the sound mixers and everyone in between, let's make sure our amazing crew gets paid!

Camera Equipment

Costs $2,000

Did you know that streaming services require filmmakers to shoot with specific cameras? This will cover the camera equipment rental.

Purchases

Costs $550

This will cover wardrobe, probs, make-up purchases.

Catering and Insurance

Costs $2,300

This will cover fees and permits as well as catering.

Color and Edit

Costs $1,052

The editor will help us craft the story of our dreams, and the colorist will ensure that our beautiful palette stays sharp.

Contingency

Costs $592

That little cushion to help us cover any unexpected mishaps.

About This Team


ELENA KENT

WRITER | DIRECTOR |EXECUTIVE PRODUCER

Elena Kent is a Texas native and University of Texas graduate. She has over 3 decades of entertainment experience including directing for the stage as well as artistically directing and founding a non-profit theater in her hometown of San Angelo, Texas. In 2021, Elena moved back to Austin where she began working in film and television. Elena was inspired to write her own stories by her son, Carson, who is a screenwriter in Los Angeles. Elena developed GoodWill, a moving story inspired by her own experiences with her mother and grandmother.Though she has directed many theatrical productions, and even written a few, GoodWill is her debut writing and directing for film.

VISIT ELENA KENT'S WEBSITE


PINK MUD PRODUCTIONS

PRODUCERS

CATIE HANKINS & JENNY DE LA FUENTE

Pink Mud Productions, based in Austin, Texas, is a dynamic film and commercial production company founded by professional actors Jenny De La Fuente and Catie ine Hankins. Their work is deeply rooted in exploring the complexities of human nature through character-driven stories. They recently produced the short film Somewhere You Feel Free and the web series New Me, both currently in the festival circuit. Their commercial focus is on Austin's fitness and wellness industry, producing live highlight video recaps, social media content, and traditional commercials. Notable recent work includes a collaboration with The Arterie for SXSW.

VISIT PINK MUD PRODUCTIONS WEBSITE


ZACH MORRISON

DIRECTOR OF PHOTOGRAPHY

Zach Morrison is a cinematographer, Texas Native, and Hawaiian shirt enthusiast. He loves to chase a good story and has found himself hiking 3D cameras through the White Sands desert with only moonlight to illuminate the path, loading 16mm in the trunk of a car to be ready for the perfect sunset, and teaching free film workshops to hundreds of people across the country. He attended the University of Texas where he specialized in cinematography and stereoscopic 3D filmmaking and is a recent graduate of the Cinematography program at the American Film Institute where he received the prestigious Tom Yoda Scholarship. In 2019 he Co-Founded Austin Cinematography Group along with Peter Simonite, ASC. As an organization, they aim to provide free education and training for those interested in the cinematic arts throughout central Texas.

SEE ZACH'S WORK


SAVANNAH FLOYD

ANIMATION ARTIST

Savannah Floyd is a professional artist and animator who holds a Bachelor of Arts in Animation from LASALLE College of the Arts. Savannah leverages her expertise in 2D animation, visual development, and motion graphics to craft engaging content for broadcast and social media ad campaigns, music videos, and mobile games. Additionally, Savannah is well versed in the art of projection mapping, applying her animation expertise to create interactive experiences for theatrical performances and civic events. Her true passion is visual storytelling.

SEE SAVANNAH'S WORK


OLIVIA NASH

PRODUCTION DESIGNER

Olivia is a producer, director, screenwriter, actor, production designer, and owner of Fox Adrift Productions based in Austin, TX. With a love for film since the age of three, Olivia started her journey in acting on stage for productions including The Taming of the Shrew, Booby Trap, You Can’t Take It With You, Cinderella, Hello Dolly, and more. She has trained with the University of Texas at Austin Performing Arts summer program and TexArts Pre-Professional Training program and various film workshops across the Austin area, winning Best Supporting Actress in Booby Trap and finalist in Best

Actress Category in Hi. (proof of concept). Catch her in her latest work in feature films: Meteor, FGA, and Hi. Olivia’s passion for story led to producing ,directing, writing, and starring in her feature film, Hi., which is set to release in 2025. Following her love for filmmaking, Olivia attended Texas State University graduating with an undergraduate degree in Business Management and International Business, with a goal

to follow her pursuit into the film industry. Be on the lookout for “Hickory” which she is producing and starring in late 2024, and is fresh off set as Production Designer for horror sci-fi, Constellation. Her mission is to bring to life stories that relate to the human condition, while allowing us to escape into a world of beauty.

SEE OLIVIA'S WORK


KRISTOPHER CARTER

MUSIC COMPOSITON

Kristopher Carter began his career as one of the youngest composers to work for Warner Bros, scoring his first episode of "Batman: The Animated Series (1992)" at the age of 22. He received an Emmy Award for "Batman Beyond (1999)", as well as seven other Emmy nominations and four Annie Award nominations. Equally at home composing feature film scores, he has written music for films that have won awards at many prestigious international festivals, including a Gold Medal for the Best Use of Music in a Feature Film at the 2008 Park City Film Music Festival. He made his Hollywood Bowl debut in 2001 with a commission from John Mauceri and the Hollywood Bowl Orchestra. In the record world, he has collaborated with the Wallflower's Rami Jaffee and blues guitarist Kenny Wayne Shepherd. A prolific concert composer, he has received commissions from cellist Carter Enyeart, saxophonist Robert Austin, flautist Gaspar Hoyos, and the University of North Texas Men's Chorus. He was named Commissioning Composer of the Year by the Texas Music Teachers Association and also received a fellowship to Robert Redford's Sundance Composers Institute. He served as the first Composer-In-Residence of the Bel Canto Northwest Opera Festival and has given clinics across the country on film composition.

SEE KRISTOPHER'S WORK


DELANEY RAMSDELL

ORIGINAL SONG

Delaney Ramsdell is a songwriter and artist based in Nashville, TN. Originally from Roosevelt, Texas (population 18).Ramsdell is an alumna of Belmont University’s prestigious songwriting program graduating in 2021. During her time at Belmont, she won the ASCAP songwriters night and participated in the Best of the Best Showcase. Ramsdell has opened for Texas country artist William Beckmann, and Her music has also been featured on Whiskey Riff, Country Central, Country Pickinz, The Alt-Country Show, and more. Her critically acclaimed sophomore EP “Rambler” came out in 2023 and she has more music on the way in 2024. Delany has written a song titled, "Memories Go" for our final animated memory that will lead us into credits.

LISTEN TO DELANEY ON SPOTIFY HERE

SEE MORE ABOUT DELANEY HERE







GRANT NORSWORTHY

ASSISTANT DIRECTOR

s an independent filmmaker based out of Austin, Texas. He is a recent graduate of The University of Texas’ Radio/Television/Film undergraduate program, and he has produced short films for directors like Ya’Ke Smith and India Opzoomer. The goal of his work is helping tell diverse, dynamic stories that bring new perspectives to the screen. 


Current Team

Supporters

Followers

Incentives