Problematic
New York City, New York | Series
Comedy
In an age defined by outrage and identity politics, Problematic is a comedic, timely look at clout, media, and the purity tests we all fail as we trip over our own egos in the mad dash for relevance. From rage to riches, how far will Twinkle go as the clock ticks on her 15 minutes?
Problematic
New York City, New York | Series
Comedy
1 Campaigns | New York, United States
Green Light
This campaign raised $1,785 for pr/marketing. Follow the filmmaker to receive future updates on this project.
84 supporters | followers
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In an age defined by outrage and identity politics, Problematic is a comedic, timely look at clout, media, and the purity tests we all fail as we trip over our own egos in the mad dash for relevance. From rage to riches, how far will Twinkle go as the clock ticks on her 15 minutes?
About The Project
- The Story
- Wishlist
- Updates
- The Team
- Community
Mission Statement
The Story
Twinkle Reddy is over-educated and easily rage-baited. She cares. Alot. Some might even say...too much.
She wants to be a journalist. To make change in the world. She wants to be relevant.
After her story about climate justice in Peru is sidelined for an article about eating ass, Twinkle is pushed over the edge when she sees a gentrifying finance douche harass an unhoused woman outside a pizza parlor. She gives this Chad a piece of her mind, and then some.
Before she knows it, the phones are out, Twinkle goes viral, and she becomes the story.
This is the story of Twinkle's rapid rise to relevance, and her even more rapid fall from grace. As the clock ticks on her 15 minutes of fame, the season follows her changing relationships with her obnoxious boss, a deranged work rival, her carefree BFF, and most of all, herself.
In an age defined by outrage and identity politics, PROBLEMATIC is a comedic, timely look at the clout-chasing politics of a culture that has gone insane. It's a story about ambition, authenticity, and a media landscape that's giving us all irritable bowel syndrome.
Quintessentially New York, our show was conceived on the subway in 2018, inspired by our creator's real life experience as a writer who blew up for her hot takes and a shared reality that's veering more and more toward absurdity by the day.
After years of development as a half hour series, it was adapted into a short form digital series and brought to life by BRIC TV in 2022.
Once completed in 2024, our short form series did a whole lap of film festivals -- around a dozen -- racking up awards like Best Digital Series (SeriesFest), Best Writing (Stareable), and Audience Favorite (Stareable).
Seven years from the time of its creation and three from its greenlight at BRIC TV, PROBLEMATIC is finally being released to the world!
Everyone who has seen PROBLEMATIC so far has loved and lauded it, and we think you will too! It's funny, relatable, zany, and heartwarming. Did we mention that it's funny? So, if you think we're pretty, please support our campaign!
Seriously, though, it's taken us years, tears (of laughter and distress), and the support of an entire borough (we love you Brooklyn, that's why we make fun of you) to get our series from page to screen. Now, we need support from Brooklyn and beyond (that's you) to get our show seen and on the radar of the industry for a chance to make our short form, proof of concept into the real deal: a half hour series.
Donations will be in support of our PR and marketing work, compensation for a publicist, and a premiere event, all of which we need to garner attention to the show's release. Once folks watch, we know they'll be fans. THANK YOU FOR BEING SOME OF OUR FIRST!!!
Wishlist
Use the WishList to Pledge cash and Loan items - or - Make a pledge by selecting an Incentive directly.
~2 Months of Ad Buys on Socials (Instagram, TikTok, Facebook, etc.)
Costs $600
Our dream is to take our BRIC show to a premium network to produce as a half-hour. To do it, we need to build an audience. Help us reach em!
Compensating Our Publicist's Labor
Costs $500
Digital marketing pro Raashi Desai will hit up the media & work social algos to get our show out there. Help us compensate her brilliance!
Premiere Event Costs
Costs $400
We hope that attendees will spread the word, so the event needs posters, a photographer, goodies to encourage (bribe) posting, etc.!
Cash Pledge
Costs $0
Direct link:
Share this update!
About This Team
ADITI NATASHA KINI - Co-Creator | EP
Aditi Natasha Kini (they/she) writes essays, screenplays, and other text objects. They also produce film. Most recently, they produced El Bastón, a short documentary on the indigenous struggle in Colombia, to premiere at DOCNYC 2022. Aditi’s essays have been published in outlets including The New York Times, Washington Post, Jezebel, Bitch, and Catapult. Aditi’s manuscript on race, technology, and the future of work, Oriental Cyborg, won the 2021 Essay Press Chapbook Prize and is forthcoming Spring 2023. A finalist and alternate awardee of the 2020-22 Jerome Award for Literature, Aditi just finished their second year at UCSD’s cross-genre MFA program and is at work on The Killing of a Tiger, a hybrid nonfiction project. | website
PRANAV BEHARI - Co-Creator | EP
A standup comedian, actor, and writer, Pranav is a former writer for MAD Magazine and co-host of the popular Mango Bae Podcast. A favorite of stand up comedy festivals and clubs around the country, Pranav also has landed roles in episodes of The Marvelous Ms. Maisel, HBO's The Other Two, Law & Order: SVU, and a recurring role on Daredevil: Born Again. He also recently starred in Love New York.
DEVYN INEZ FUSARO - Co-Creator | EP
Devyn Inez Fusaro (she/her) is as a producer, actress, writer, and organizer. She works across genres, formats, production companies, and organizations, with particular interest in themes of social and environmental justice, history, and identity. Recently, she wrapped production on the international documentary feature Game Changers 2 for Fulwell Entertainment and Atlas Films, and organized a legislative campaign with climate justice coalition NY Renews as the Digital & Communications Manager. On screen, you can find her in guest starring roles on The Path (Hulu), Law & Order (NBC), and of course, PROBLEMATIC (BRIC TV). | website
GRACE SIN - EP
Grace Sin (she/her) is a producer and consultant focused on supporting underrepresented filmmakers and championing projects with a strong social impact. She has produced non-fiction content for Netflix, HBO, HULU, CNN, NatGeo, and more. Recent credits include Phoenix Rising (Sundance 2022, Dir. Amy Berg) for HBO, Look at Me: XXXTentacion (SXSW 2022, Dir. Sabaah Folayan) for Hulu, and In The Company of Rose (DOCNYC 2022, Dir. James Lapine). She has collaborated with partners including Imagine Documentaries, RadicalMedia, Anonymous Content, and A24. Her company PARADOXIC has a non-fiction series with Story Syndicate and two scripted projects currently in development. | IMDb
Current Team
Incentives
- The Story
- Wishlist
- Updates
- The Team
- Community
Mission Statement
The Story
Twinkle Reddy is over-educated and easily rage-baited. She cares. Alot. Some might even say...too much.
She wants to be a journalist. To make change in the world. She wants to be relevant.
After her story about climate justice in Peru is sidelined for an article about eating ass, Twinkle is pushed over the edge when she sees a gentrifying finance douche harass an unhoused woman outside a pizza parlor. She gives this Chad a piece of her mind, and then some.
Before she knows it, the phones are out, Twinkle goes viral, and she becomes the story.
This is the story of Twinkle's rapid rise to relevance, and her even more rapid fall from grace. As the clock ticks on her 15 minutes of fame, the season follows her changing relationships with her obnoxious boss, a deranged work rival, her carefree BFF, and most of all, herself.
In an age defined by outrage and identity politics, PROBLEMATIC is a comedic, timely look at the clout-chasing politics of a culture that has gone insane. It's a story about ambition, authenticity, and a media landscape that's giving us all irritable bowel syndrome.
Quintessentially New York, our show was conceived on the subway in 2018, inspired by our creator's real life experience as a writer who blew up for her hot takes and a shared reality that's veering more and more toward absurdity by the day.
After years of development as a half hour series, it was adapted into a short form digital series and brought to life by BRIC TV in 2022.
Once completed in 2024, our short form series did a whole lap of film festivals -- around a dozen -- racking up awards like Best Digital Series (SeriesFest), Best Writing (Stareable), and Audience Favorite (Stareable).
Seven years from the time of its creation and three from its greenlight at BRIC TV, PROBLEMATIC is finally being released to the world!
Everyone who has seen PROBLEMATIC so far has loved and lauded it, and we think you will too! It's funny, relatable, zany, and heartwarming. Did we mention that it's funny? So, if you think we're pretty, please support our campaign!
Seriously, though, it's taken us years, tears (of laughter and distress), and the support of an entire borough (we love you Brooklyn, that's why we make fun of you) to get our series from page to screen. Now, we need support from Brooklyn and beyond (that's you) to get our show seen and on the radar of the industry for a chance to make our short form, proof of concept into the real deal: a half hour series.
Donations will be in support of our PR and marketing work, compensation for a publicist, and a premiere event, all of which we need to garner attention to the show's release. Once folks watch, we know they'll be fans. THANK YOU FOR BEING SOME OF OUR FIRST!!!
Wishlist
Use the WishList to Pledge cash and Loan items - or - Make a pledge by selecting an Incentive directly.
~2 Months of Ad Buys on Socials (Instagram, TikTok, Facebook, etc.)
Costs $600
Our dream is to take our BRIC show to a premium network to produce as a half-hour. To do it, we need to build an audience. Help us reach em!
Compensating Our Publicist's Labor
Costs $500
Digital marketing pro Raashi Desai will hit up the media & work social algos to get our show out there. Help us compensate her brilliance!
Premiere Event Costs
Costs $400
We hope that attendees will spread the word, so the event needs posters, a photographer, goodies to encourage (bribe) posting, etc.!
Cash Pledge
Costs $0
Direct link:
Share this update!
About This Team
ADITI NATASHA KINI - Co-Creator | EP
Aditi Natasha Kini (they/she) writes essays, screenplays, and other text objects. They also produce film. Most recently, they produced El Bastón, a short documentary on the indigenous struggle in Colombia, to premiere at DOCNYC 2022. Aditi’s essays have been published in outlets including The New York Times, Washington Post, Jezebel, Bitch, and Catapult. Aditi’s manuscript on race, technology, and the future of work, Oriental Cyborg, won the 2021 Essay Press Chapbook Prize and is forthcoming Spring 2023. A finalist and alternate awardee of the 2020-22 Jerome Award for Literature, Aditi just finished their second year at UCSD’s cross-genre MFA program and is at work on The Killing of a Tiger, a hybrid nonfiction project. | website
PRANAV BEHARI - Co-Creator | EP
A standup comedian, actor, and writer, Pranav is a former writer for MAD Magazine and co-host of the popular Mango Bae Podcast. A favorite of stand up comedy festivals and clubs around the country, Pranav also has landed roles in episodes of The Marvelous Ms. Maisel, HBO's The Other Two, Law & Order: SVU, and a recurring role on Daredevil: Born Again. He also recently starred in Love New York.
DEVYN INEZ FUSARO - Co-Creator | EP
Devyn Inez Fusaro (she/her) is as a producer, actress, writer, and organizer. She works across genres, formats, production companies, and organizations, with particular interest in themes of social and environmental justice, history, and identity. Recently, she wrapped production on the international documentary feature Game Changers 2 for Fulwell Entertainment and Atlas Films, and organized a legislative campaign with climate justice coalition NY Renews as the Digital & Communications Manager. On screen, you can find her in guest starring roles on The Path (Hulu), Law & Order (NBC), and of course, PROBLEMATIC (BRIC TV). | website
GRACE SIN - EP
Grace Sin (she/her) is a producer and consultant focused on supporting underrepresented filmmakers and championing projects with a strong social impact. She has produced non-fiction content for Netflix, HBO, HULU, CNN, NatGeo, and more. Recent credits include Phoenix Rising (Sundance 2022, Dir. Amy Berg) for HBO, Look at Me: XXXTentacion (SXSW 2022, Dir. Sabaah Folayan) for Hulu, and In The Company of Rose (DOCNYC 2022, Dir. James Lapine). She has collaborated with partners including Imagine Documentaries, RadicalMedia, Anonymous Content, and A24. Her company PARADOXIC has a non-fiction series with Story Syndicate and two scripted projects currently in development. | IMDb