Google Analytics offers powerful features for understanding which promotional efforts are driving traffic to your campaign page on Seed&Spark. Learn how to implement it and how it can help you in your crowdfunding and beyond!

Seed&Spark’s WishList—which allows our crowdfunding filmmakers to build an itemized, wedding registry-esque list of the most important items they need for their production—is proving to be a valuable source of insights into how independent filmmakers are approaching their fundraising efforts, and how audiences are responding. Here are a couple observations from a quick look at the data.